Author: Dipika Kohli

  • ‘It is what it is’ and other ill-received office jargon in the United States

    Looking into the data journalism field as we move into more communication design, messaging, and infographics work here at DK, I found this. Being aware is a big step towrds how we are perceived, received, and connecting to others. I particularly am in agreement about becoming agitated when I hear,…

  • ‘What is Branding?’

    Great branding is about managing perceptions, building trust ‘A relationship or a connection between a company’s product and emotional perception of the customer for the purpose of generating segregation among competition and building loyalty among customers’ ‘A fulfillment in customer expectations and consistent customer satisfaction.’   Reading the Wikipedia page…

  • Is Brand Message Strategy right when prospects won’t convert? A detailed review

    Is Brand Message Strategy right when prospects won’t convert? A detailed review

    I’m writing this for those of you who are in business for yourself, have five to fifteen employees, a decent set of experiences under your belt already, and something feels… off. Put more clearly, that something is not just ‘off’, but rather, the feeling that there’s not a full deck…

  • 7 signs brand message design is not for you

    People ask this question, a lot. What’s in it for me? Branding, brand design and message design are areas of focus for Design Kompany and what’s in it for you is, ‘A lot!,’ but, that’s only if you’re ready for receiving it. Because it takes effort and conversations that may…

  • Keep it real and carry on

    Keep it real and carry on

    Writers at ProofofContent.com say, in a post about brand messaging:   ‘Here are some dos and don’ts when it comes to brand messaging. ‘Dos: ‘Keep it concise: Capture your audience’s attention by delivering your brand message concisely and memorably. Use powerful and impactful language that cuts through the noise. ‘Highlight…

  • Is it an employer’s market, or an employee’s? A short Q&A with seasoned recruiter Kimberly J. Cozart-Gill

    Is it an employer’s market, or an employee’s? A short Q&A with seasoned recruiter Kimberly J. Cozart-Gill

    Editor’s note: We’ve heard this in many forms, before. ‘You have to sell yourself.’ Poring through posts by people on LinkedIn who were openly lamenting their struggles with finding work, I got curious about how this could potentially be smoother for them. I wondered how much of it was the state…

  • Phnom Penh Zines

  • Protected: The kbach, the space between us, and the need for designing messaging in the Kingdom of Wonder

    Protected: The kbach, the space between us, and the need for designing messaging in the Kingdom of Wonder

    There is no excerpt because this is a protected post.

  • Phnom Penh Atelier S P A C E events

                   

  • Ho Chi Minh City Atelier Space events