Branding + Brand Messsage Design

Get a new, international ‘look and feel’

Here is how we will work with you.

The first step, is to first talk. Talk a lot, talk about your goals, your style, persona of the brand, and what you want to accomplish with a new update.

How can you rethink the current set of product and service offerings? Which ones will best help you grow in the way that best suits your objectives.

Design is the heart of DK’s classic brand design package. Message design is the foundational step.

 


Package 1: Brand Audit


DK will review all of your marketing communications’ touch points and see what recommendations we can make for you.

2 weeks
Starts at USD 600

 

 


Package 2: Brand Message Design


There are 4 sessions:

  • Creative Brief + Goal-setting interview – what are we trying to do, and what would be the metrics of a successful collaboration?
  • Audience personas –  who are your audiences? DK can interview 3-10 of your clients to ask, ‘Why do you buy from [your company]? What value do they provide?’
  • Your brand message pillirs – work with DK to outline 7-10 concrete, clear, and genuine key messages
  • Your brand statement – DK will present 3-6 options for your ‘brand statement’ to help define future communications

8 weeks
Starts at USD 6K

 

 


Package 3: Brand Message + Logo Design


There are 6 sessions:

  • Creative Brief + Goal-setting interview – what are we trying to do, and what would be the metrics of a successful collaboration?
  • Audience personas –  who are your audiences? DK can interview 3-10 of your clients to ask, ‘Why do you buy from [your company]? What value do they provide?’
  • Your brand message pillirs – work with DK to outline 7-10 concrete, clear, and genuine key messages
  • Your brand statement – DK will present 3-6 options for your ‘brand statement’ to help define future communications
  • Creative concept for your new identity – DK will ideate and share 3-5 concept sketches for you to choose a direction
  • Design development + finalization – See the final design in vector form (.ai, .pdf. and .jpg file formats)

12 weeks
Starts at USD 8K