‘Fun is the point of it’

Slow down & See it

New creative frontiers for work & play

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Classic brand identity design and messaging

Welcome to Design Kompany.

COPY-EDITING SERVICES. Work with Design Kompany to refine your marketing message, and tighten a set of brand pillars to use to fashion strong, clear and cohesive copywriting that matches your brand’s personality. This is a new service being offered upon request. I think people are getting so, so tired of AI and want to work with a professional now to make their writing stand out. By being… well, honest and articulated to fit the goals of your studio, company, or personal brand. This is by invitation only, but if you resonate with our work, please get in touch and we can see if we’re a fit for you.

BRAND AUDIT. Work with DK to figure out where you are in the landscape of competitors, with regards to your positioning. Brand audits are for you to get an idea of what it is you can learn from working with us, without a large commitment. The idea is to test the waters with a small project like this to see if we might align well and work well together. Are you trying to talk to the wider world, and need to know if your messaging is clear and landing with audiences in a way that feels genuine to them? Let’s talk about that. Humble leaders know that they don’t know all there is to know about things, and are willing to listen, learn, and engage with stakeholders and internal teams to discover. Need help finding out? That’s what the brand audit is for.

BRAND IDENTITY DESIGN. The center of our work in Seattle for six years was brand identity design, in the 2000s. Finding your value add is the outcome of this process that goes hand in hand with new visuals. Design, done well, means strategizing and clarifying a big picture before tackling the pieces that help you build towards getting there. This big-picture work is, we feel, what brand strategy can help with. I am not going to pretend I know everything about this, but if you’re a SME owner, you’ve been through some ups and downs and maybe would benefit from a chance to talk those over. I’ve heard many, many stories of change, transition, and rebranding that aim to accomplish something… when people start with me, in these conversations, i think there’s a rushing towards ‘having more sales’ but by the end everyone notices that maybe you don’t want every sale because they’re not your people. Meet your people through quality brand identity design and considered messaging. Design doesn’t automatically lead to sales. But design done well builds trust. Trust over time is gold. I think in this economy of attention, it’s especially true. Who trusts you? Why? Why do your people work for you?

BRAND STRATEGY. Small business owners seeking to take stock, reflect, and re-imagine next steps may be a good fit for our brand strategy consulting service. We’ve been working with people in small firms that are usually owner/operated to figure out a unique value proposition with clarity. You’ll work with Dipika Kohli (reviews) through our tried-and-tested conversation series that aims to help you find the center of your business model and why it matters to your audience, plus, where your own values are at present and how you want to move forward knowing what the big picture could look like. Anything is possible. 4-6 weeks. Starts at USD 2,600 for clients in Southeast Asia (Cambodia, for ex). Apply

NAMING. There were a few companies for which we also did naming work. For example, Matchbox Mobile, HINDSIGHT Veterinary Clinic, Million Monarchs, and NUK Cafe. Keep it to four syllables or risk becoming nicknamed, as we were, Design Kompany was commonly referred to as ‘DK.’ It kind of stuck. The other thing about naming is that you want to make sure to allow lots of room for ‘brand play.’

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