Feel like changing something? Cool. Design Kompany can help you master your message. Enjoy our tools to do this work, and use design as a catalyst to discover your authentic story. We built these tools from our past work in brand identity design.
Below are 4 toolkits. They are ready-made toolkits you can try, to get a taste of what the Design Kompany experience can be like for you.
Design Kompany offers 4 toolkits
Each toolkit is designed for a specific goal. Some are for your individual use, others are for teams. All are designed to help you find structure, and accountability, in designing your new and next.
Toolkits contain a mixture of items: customized to fit you. What’s common in all will be a set of tried-and-tested worksheets, 2-3 scheduled calls to go over your progress, check-in sessions, the Whitepapers | Tools of Design newsletter, and a ‘Closing Comments’ 2-page report. Many guests of past programs here have said this final report has been the highlight of the experience, since I document and share a recap of everything I’ve heard that you shared with me throughout. Some have reported back to me that they’ve switched jobs, moved 500 miles from where they were, or shifted their relationships in personal life, too. It’s amazing what can happen when you make space to discover, and design.
Now DK has these to offer again, in a pandemically-adjusted, virtual, and compact suite of packages.
They are:
- Toolkit A. ‘Take a pulse’
- Toolkit B. ‘Arrive at Clarity’
- Toolkit C. ‘Time for Us’
- Toolkit D. ‘The Mirror’
Toolkit A
‘Take a pulse’
Starts at USD1.2K
6 weeks
Pause for a long view of where things are, right now.
Definitely things are changing on the fly with the world adjusting to current conditions that were brought about due to the pandemic, global unrest, uncertainty in the future, and an economy in question. That doesn’t mean we can’t work on our businesses, of course, but it also means that ‘business as usual’ is on hold. This is a good time for some to pause, reflect, and consider, ‘Where am I right now?’ Look back over the road you have traveled. Where were the highlights and lowlights? What are you customers saying about the things they loved about your company, its services or products, and how you helped them grow? This is an opportunity to use Toolkit A, ‘Take a pulse.’
Contents:
- Goal-setting interview
- Whitepapers | Tools of Design newsletter
- Customized weekly worksheets, sent by email
- 3 calls, via Zoom
- Reports from findings with interviewees
- Weekly progress reports, by email
- Closing comments: 2-page report
Toolkit B
‘Arrive at Clarity’
Starts at USD2.6K
8 weeks
Design a concept of ‘you’
Use everything gathered from your previous years in business and make a space to clarify where you are now, with product and service offerings that are going to help you grow in the way that best suits you today.
Design is the heart of DK’s classic brand design package. There are six sessions. It is designed to work out a new brand image, based on what comes up in the early part of the process. We will walk you through the creative brief questionnaire, then figure out the heart of the brand concept from there. You’ll get to experience the Design Kompany process, which was developed in Seattle over 6 years, through DK projects with dozens of SME entrepreneurs.
Contents:
- Goal-setting interview
- Whitepapers | Tools of Design newsletter
- Customized weekly worksheets, sent by email
- 4 calls, via Zoom
- Weekly progress reports, by email
- Closing comments: 1-page report
Toolkit C
‘Time for Us’
Starts at USD2.6K
4 weeks
Carve out reflection time in order to design a strategy to achieve your high-priority goals
This is an extension of Toolkit B. Use this tried-and-tested toolkit to discover the way your team members are communication. Find the gaps and learn how to smooth incongruities. You’ll get a 10-set series of worksheets to go through with your team. Customized sequences are available, based on our diagnostic questionnaire. You can use it to see where you are finding difficulty in connecting meaningfully, and productively, with those you work with. Look for the patterns in how your team is communicating. These tools help you talk together and get to know what’s really going on, beneath the surface.
Contents:
- Goal-setting interview
- Whitepapers | Tools of Design newsletter
- Customized weekly worksheets, sent by email
- 2 calls, via Zoom
- Weekly progress reports, by email
- Closing comments: 1-page report
Toolkit D
‘The Mirror’
Starts at USD160
8 or 12 weeks
Reflect on your values, your vision, your ‘why’
In an 8- or 12-week eWorkshop, you’ll find insights on the important question of ‘Who am I?’ through reflective writing prompts.
Details at this page.
How DK created the toolkits
Design Kompany was an LLC in Seattle offering brand identity services for clients in that city, finding out as we went that there were often more complex conversations to have beyond, ‘What should our new logo look like?’
A background in marketing for architecture firms plus journalism for newspapers helped DK’s Dipika Kohli get people to talk. Talk openly, honestly, and with the important spacemaking guidance that comes from lots of experience in helping people find the moment to share what they wish. In the end, the brand identity design process that we used started to feel more like a strategic visioning exercise. Who are we becoming next? What vision will we have, together?
Getting alignment starts with making time to ask these big questions, and listening to each other, too. Design Kompany’s specialty is helping teams share with one another what it is that they really care about. This can happen to crystallize ideas that, our clients share with us later, they may not have realized they had, or feelings that they were feeling got articulated quite deeply. The exercises we created along the way, adding to the toolkits piece by piece based on real-world experience and resolving hiccups in the process of this kind of transformative self-discovery. Ask me about the keywords ranking step, the mood board, the Mirror, and more.
This process works because DK is listening. DK is skilled in facilitating, and experienced in opening the door, then setting the table, for conversations that matter to happen. Conversation-driven, the point is to make it possible for you, and the people you work with, to discover through the creative process what it is you feel is key to a better next. My personal projects and some reviews are on my page, dipikakohli.com.